Challenge: Design a new logo, stationary system and corporate brochure to reflect the true character of the company.

How it got there: To establish this new wealth management start-up as a trustworthy and knowledgeable partner, a sophisticated pallet of color, photography and typography was crafted. The custom die-cuts on the business cards, brochure and pocket folder help to accentuate the momentous upswing of the logo.

Result: Measured by the client's response, the identity was a huge hit winning the client's confidence and setting the stage for the website that followed directly after.